focus blog
Insights on how social media and digital marketing can improve your business
How marketers use social media for business growth
Social Media Examiner recently published a 46-page report with some interesting insights into how marketers use social media for business. We’ve summarised the key takeouts from the report.
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How to build your brand using Facebook
Australians aren’t just using Facebook to make friends. We now use Facebook to find events near us, businesses who can help us, second-hand products we need or new products we want. Here are our recommendations for building your business brand on Facebook.
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How to improve your social media marketing – words that convert
Whether you are crafting a post for your social media page or developing an advertisement, the words and phrases that you use need to provoke interest and compel the reader to take action. This infographic provides a summary of the words most effective at converting.
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Why you should set social media goals for your business
One of the most common mistakes small to medium businesses (SME’s) make is failing to set specific social media goals. Taking the time to identify a clear goal will help improve results. We discuss five of the most common social media goals for businesses.
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6 social media strategy tips for small businesses
Social media is one of the best ways to reach your target audience online, yet many companies find it hard to build a social media strategy and often proceed without a plan. With a little bit of preparation you can greatly increase your chances of success.
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5 reasons why SME’s should be on social media
For small to medium businesses (SME’s) with low budgets, social media has become a great way to build brand awareness and develop meaningful relationships with customers. Here are five key reasons why SME’s should be active on social media.
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